If you’re a marketer, you probably can’t resist a good buzzword. Automation has certainly become one of those words. And while it’s not exactly new, it is becoming more popular as companies find more ways to embrace the trend and leverage all kinds of automations to help them thrive.
But as often happens with trends, there’s a learning curve. How do I get started? What makes sense to automate and how do I approach this in a smart way? Take a look below for some simple ways your creative team could start leveraging automation and reap the benefits.